Duke Marketing was hired as Local Store Marketing Agency of Record for Long John Silver’s, the largest seafood quick-serve brand with 1100 restaurants. Numerous custom local store marketing tactics were created and executed to drive sales and awareness.
Developed Custom Bag Stuffers, Step Stake signs, A-Frame posters, and entry box with slips promoting an anniversary special.
Duke Marketing developed a local store marketing program geared toward connecting with the local medical community.
Duke Marketing developed material for promoting Fish Tacos via a Taco Tuesday campaign.
Table tents, banners, and collateral with exclusive Taco Tuesday offers.
Duke Marketing created this two‐sided flyer to deliver to
Senior Homes and Senior Residences and offer activity directors an order form to
pick a date and time for their Seniors to eat at Long John Silver’s at a discounted rate.
Duke Marketing developed a marketing plan to appeal to Kids and Families that would visit before or after a game and save money by showing their uniform to receive 10% off the entire order .
Locations near Military bases, were encouraged to implement a Military Monday offer for active
Military and their families. The goal was to generate awareness about Military Monday by taking small posters to recruiting stations, surplus stores and places around the base.
Long John Silver's
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Duke Marketing, LLC, established in 1989 and celebrating 25 years in business, is a California-based full service marketing communications agency specializing with multi-location and franchise organizations. Duke Marketing combines a full range of services, including: thought-leadership, local store marketing, public relations, consumer promotions and cause marketing, franchise communications, market-by-market planning, creative development, advertising and media buying with on-target strategies, fresh ideas and creative concepts to offer complete solutions.
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Duke Marketing, LLC 4040 Civic Center Drive, Suite 200 San Rafael, CA 94903
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